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Вернуться к Developing a Winning Marketing Strategy

Отзывы учащихся о курсе Developing a Winning Marketing Strategy от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 1,553

О курсе

In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world. You will be able to: • Define marketing and describe how marketing creates value • Describe the elements of the marketing mix • Explain how these elements interact to create value for consumers • Use different analytical frameworks to examine how managers solve business problems • Evaluate brand extensions • Develop a marketing plan proposal This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Лучшие рецензии


1 авг. 2021 г.

This course is very helpful and practical. thanks Mr. Hayden Noel, you are very cheerful and bring positive energy to everyone. The course was well prepared, complete and the lecture was excellent.


4 сент. 2019 г.

Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.

Фильтр по:

226–250 из 371 отзывов о курсе Developing a Winning Marketing Strategy

автор: Sagar P

22 июля 2017 г.

Very Comprehensive.

автор: Ahmed N

5 апр. 2022 г.

Useful information

автор: Nandini k

13 сент. 2021 г.

Great Experience!!

автор: DISHANI C

10 сент. 2021 г.


автор: Nabyendu N

30 июля 2020 г.

Amazing experience

автор: VAIBHAV U S

24 нояб. 2021 г.

was good to learn

автор: Vilma B C C

12 мая 2021 г.

Excelente curso!!

автор: Khoder K T

5 дек. 2020 г.

very good teacher

автор: Erich W

21 сент. 2018 г.

Excellent Course!

автор: SANDEEP K S

21 мая 2020 г.

Excellent course

автор: MONIKA A

10 янв. 2020 г.

Awesome learning

автор: Reuben K J

27 дек. 2019 г.

Very Informative

автор: Muhammad S

26 янв. 2018 г.

Excellent Course


4 июня 2021 г.

i​t was userfu;

автор: Hussein Y

21 нояб. 2020 г.

well explained.


1 июля 2020 г.

Thanks you sir.

автор: Dr. S C

7 мая 2020 г.

good experience

автор: SAMBIT S

18 мар. 2020 г.

nice experience

автор: Nilanjana H

21 мая 2021 г.

It's excellent

автор: Anna V

17 мая 2021 г.

It was amazing

автор: shaghayegh g

12 дек. 2020 г.

It was awesome

автор: Mustafa Ü

14 авг. 2020 г.

Perfect course

автор: Nikhil K S

30 нояб. 2018 г.

Great learning

автор: Sean R P I

31 окт. 2021 г.

Great Course!

автор: VIKRANT V

6 июля 2020 г.

great teacher