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Вернуться к Developing a Marketing Mix for Growth

Отзывы учащихся о курсе Developing a Marketing Mix for Growth от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 623
Рецензии: 117

О курсе

In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions. This will enable you to see “marketing in action” in the business world. You will be able to: • Define all elements of the marketing mix and explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Лучшие рецензии


25 февр. 2018 г.

Wonderful class and Hayden Noel is amazing and engaging professor. I learned so much about marketing, but also about how to engage my audience. I would take any class that Professor Noel teaches.


20 февр. 2021 г.

Great course with great content, offered by prof Noel which is a great instructor and explains the concepts slowly and with stories and examples so that they stick with you for a long time.

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51–75 из 117 отзывов о курсе Developing a Marketing Mix for Growth

автор: Mohamed A A

30 сент. 2020 г.

Excellent course with simple language and material

автор: B. L

5 июля 2020 г.

Superb lectures and I love it. Thanks Professor

автор: 061_SWAPAN G

23 нояб. 2021 г.

Great course man , keep the good train rolling

автор: Muhammad S K

5 окт. 2018 г.

This was the best course of the MBA, period!

автор: Alain C

27 июля 2021 г.

Excellent review of the basics of marketing

автор: Mei W

6 окт. 2020 г.

very useful class, the instructor is great.

автор: Kevin O

15 окт. 2018 г.

Excellent! The best Marketing course online

автор: SAGAR S

6 мая 2022 г.


автор: Wolfgang R .

8 февр. 2018 г.

Very practical and logical way of teaching

автор: Emeka J E

8 окт. 2018 г.

Great course. I will recommend it always.

автор: Whitney H

8 июня 2020 г.

Had its difficulties but i enjoined it..

автор: Noah M

16 сент. 2020 г.

Great energy and amazing information!

автор: Digvijay

25 апр. 2018 г.

Fantastic course! Fabulous teachers!

автор: Juan M Q

28 дек. 2020 г.

VEry interesting for non marketers.

автор: MARIA T

18 янв. 2021 г.

Mr. Noel is such a good professor.

автор: Sathanand M

9 янв. 2020 г.

A complete knowledge based study.

автор: Echo l

17 авг. 2017 г.

I learnt a lot from this course!

автор: BAD K

23 июня 2020 г.

Nothing to say, Just amazing !

автор: Mokhidil S

5 июня 2020 г.

everything was clear and easy!

автор: Vedant V G

22 нояб. 2021 г.

fdfdfgdfsgdgfdfsfgfdsgds good

автор: JAYESH B

14 сент. 2021 г.

Learned a lot of good things

автор: Mahaluckshmi K

7 окт. 2020 г.

Great course and content.

автор: Jenn H

8 окт. 2019 г.

Professor Noel is fantast

автор: Nitesh A

29 сент. 2020 г.

Good to learn course!!!

автор: AHMED H S

10 авг. 2020 г.

Thanks Mr Hayden Noel.