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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

4.7
stars
16,866 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

MS

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

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4776 - 4800 of 5,308 Reviews for Marketing in a Digital World

By Rudra S

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Aug 18, 2021

Provide me insights on marketing is changing due to digitalization.

By Ujjwal V

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Jun 8, 2020

I really enjoyed the course it was interactive and very interesting

By Nicy O

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Nov 18, 2019

great course, very insightful and great website to navigate through

By charmi d

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Sep 24, 2020

I got to learn a lot of new things.THIS COURSE WAS WORTH MY TIME!!

By Peter B

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May 14, 2020

I very much enjoyed the course. It will be very helpful in my job.

By Kirti A

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Jun 18, 2020

This course is the best course in marketing in the digital world.

By gladson d s

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Feb 3, 2016

Its in Detail and the professor teaching it is also speaks clear.

By Maddika H R

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Apr 13, 2020

The videos and very bit of the course was very precise and clear

By Romesh C

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Feb 10, 2020

Peer review is not the best way to obtain grades in this course!

By Emma Z

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Jan 12, 2019

a very useful course for a new comer of digital marketing world!

By Amit D

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Jun 14, 2020

it is very easy to understand in cursera as it give some task l

By Ayushi A

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Jun 5, 2020

it was indeed a good platform to learn about new opportunities.

By shubhita r

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Oct 1, 2017

Amazing learning experience. Thank you so much for this course.

By Michelle A

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Jun 30, 2016

Valuable basic knowledge to introduce you to Digital Marketing.

By Pragyan

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Apr 28, 2020

yeah it was good course and gives lots of practical knowledge.

By MA Y

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Apr 6, 2020

Lots of practises and interactions. Wish to add more concepts.

By Ricardo F

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Dec 12, 2016

A very good way to kickstart your studies in digital marketing

By Ahmed M N A E

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Jul 29, 2020

i like it and i learned a lot of new information Thank you :)

By Darwin H A A

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Sep 23, 2019

un curso muy practico y util para mi vida laboral y personal.

By Olivia L

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Jul 14, 2016

This was a very good introduction class to Digital Marketing.

By Víctor G F

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May 13, 2016

Interesting content, practical exercises and well structured.

By Devyani M

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Sep 30, 2020

Provides great understanding of all the required information

By Nicole H

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Jan 17, 2016

Very informative. Lots of new and novel concepts introduced.

By Elisabeth V

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Aug 5, 2020

Interesting course with relevant (and recent) case studies.

By Nikesh D s

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Jun 10, 2020

It's very good course through these i learn many new things