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Вернуться к Маркетинг в цифровом мире

Отзывы учащихся о курсе Маркетинг в цифровом мире от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 14,180
Рецензии: 4,599

О курсе

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Лучшие рецензии

27 июня 2020 г.

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

27 мая 2020 г.

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

Фильтр по:

451–475 из 4,498 отзывов о курсе Маркетинг в цифровом мире

автор: Amit K

30 сент. 2020 г.

Understood each and every concept very clearly, I'm very thankful to Professor Aric Rindfleisch for their exceptional teaching methodology. Now I'm more confident than ever and ready do implement those strategies in my startup idea.

автор: Abu S M F

7 июня 2020 г.

Talks about the 4 Ps of marketing in a digital context. Good course for beginning with digital marketing strategies, mostly talks about the theories with updated examples but implementation of these practices will be on the learner.

автор: Santosh M

15 апр. 2020 г.

I am happy with the way teh course have been curated. The course have been explained in detail and with good examples. The campus interview with professors were very informative. Aric is indeed a great tutor. I look forward to more!

автор: Imani M

10 нояб. 2020 г.

The course has been really great. I've greatly enjoyed it. The lectures have been taught in such a way that's its easy to understand and the case-study cases have helped me as learner get a real life example of what is being taught

автор: Madalyn M

17 мая 2020 г.

I appreciated that the course was up-to-date with current events and new studies. I also thought the professor was very knowledgable and provided great information as well as fun case-studies. Highly recommend and would take again!

автор: Manas S

13 мая 2020 г.

A very elaborate course. This course brings one upto speed with the current trends in the digital world. It acts as a stepping stone and open visualization to the application of the digital tools in the brick and mortar businesses.

автор: Gary S

29 окт. 2020 г.

The course was very interesting and worthwhile. I have an MBA already, but it was some time ago. I really enjoyed being back in a (virtual) classroom setting and taking the course. I learned a lot and it was a great experience.

автор: Silvia C

26 июля 2020 г.

Matched expectations, well calibrated in terms of information, examples and workload. No fluff, all useful. I particularly liked the "dive ins" with the academic perspective, and the challenge of the honors assignments. Thank you.

автор: Nina M

7 мая 2020 г.

An extremely interesting course, adapted to today. It revealed to me a whole other dimension of digital marketing and encouraged me to look at things differently. During the course, I made a firm decision to start my own business.

автор: Tomas C

4 мая 2020 г.

This course really engaged me in critical and creative way of thinking about digital marketing. I enjoyed many case studies here, specially about Tesla. The course was very actual and presented innovative concepts. I recommend it!

автор: Thanakorn K

1 авг. 2019 г.

Great experience joining the course, there are many useful information and case study. This course can enhance my knowledge for such one who know zero in marketing like me. Looking forward to join the next course as soon as I can.

автор: Ebeh E C

26 июля 2020 г.

It has an exciting opportunity to study this course,the lectures were educative with detailed explanations, examples, the case study and Peer-graded assignment went a long way to give me the clue of what digital marketing entails

автор: Ojasvini S

29 мая 2020 г.

It's a good course. I learned about all these new business models and brands. It surely gives you perspective. The peer-graded assignments helped me fine-tune my skills further and I received some valuable feedback from my peers.

автор: Susheel S

30 июня 2019 г.

Very straightforward and critical points around Marketing is covered through this course. The peer assignments are interesting too, which lets us reflect and share our understanding of a concept. I'd highly recommend this course.

автор: Kumar V

8 мар. 2018 г.

All the courses out there just focuses on the How-to part of any digital marketing channel, which can only give you 1/4th of the complete knowledge. This is a must course for anyone looking to biuld a career in Digital Marketing.

автор: Felipe D M

7 мар. 2018 г.

This course is great, it gives students not only very good insights about the current Digital landscape, but also tools to navigate into it. It's ideal for people who want flexibility and are disciplinated to study on their own.

автор: siddhesh s

5 янв. 2021 г.

very great course and systematically planed loved the teaching and the invaluable knowledge with is given by Aric Rindfleisch sir

thanks you so much for the great course every one must do your perspective will change drastically

автор: Malia D

4 мая 2020 г.

Very helpful course! Provides lots of relevant information on the marketing mix, current digital strategies and best practices in today's marketing world. Would recommend for people who have some marketing or business knowledge.

автор: Erica B

7 авг. 2015 г.

Great course! I've been very satisfied with the topics treated and about the teaching model.

The exercises and the practical assignments have often been time consuming and this is why I found them effective and useful.

Thank you

автор: jojo

24 сент. 2017 г.

The course is quite good and very helpful for me.

But I’ve also got some suggestions:

some of the tools are not very latest popular tools or not global tool. for example, the Redlaser is not well developed in global environment.

автор: Saeed A Q

25 авг. 2016 г.

Unforgetable method of teaching, in this course we are not studying we are learning automatically. It is like a method & topic & way of teaching that automatically involved the people. And at the end you understand completely.

автор: Eman E B

20 февр. 2016 г.

Really Amazing and Great Course !!! Thank you Professor Aric for all the hard work you put in this course ! you really opened my mind to many new things that i could have never learned or enjoyed in my local education! THANKS!

автор: Fabrice I

10 янв. 2021 г.

I really thank our lecturer throughout this course, he was really helpful in all ways. And I will use these skills learned in my professional business and make my business great in the marketing industry. Thank you so much!!!

автор: Justina J

17 окт. 2020 г.

The digital marketing course was a great experience. The information of the course is actual, adaptable and gave a great insights which you can use in your job. Also, case studies was useful and let to repeat your knowledges.

автор: Christine D

9 июня 2020 г.

Excellent teaching by the professor. The professor makes sure you learn the topic so well with the explanation and the quiz. I personally loved the way the course was structured and I'm indeed going back very happy. Thank you