Nice and systematic presentation of the contents help to gain the knowledge to anyone.\n\nReally nice and helpful for me , it develops a basic ideas of market and customer relations understanding.
Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.
автор: Raphael d S•
The course was very useful to understand the behavior of the consumer and how we should conduct market research to launch new products or improve sales of existing products
автор: Deepak P•
The lessons are well planned and have very good insights. The explanation of concepts with real time examples with help of video is awesome. A very well designed course.
автор: Devan R•
Great course. The instructor has a bit of an accent, but he is a very clear teacher, and he communicates the course concepts clearly, succinctly, and effectively.
автор: satnam u•
I have learned many things in practical way . well explained and informative notes and vedios. wonderfull experience with the professor Shinha. Thank you so much
автор: Rajdeep D•
Very informative and covers necessary aspects. However would suggest learners to appear periodic quizes honestly as the answers are available on social media.
автор: ANANDITA T•
gained useful and applied insights on market research and consumer behaviors, along with market research framework too. Heartly thankful to Prof. Shameek Sinha
автор: Aarya D•
very much informative. actually i had already done it in my college so it was like a revision for me but yes i got to know new information which i hadnt learnt
автор: LEELA V P•
This course is very useful,now i got much knowledge about market research and consumer behavior. thanks ATMIYA university and COURSERA for this oppurtanity.
автор: Lauren W•
This was a great course - a fantastic introduction to Marketing Research and Consumer Behaviour - packed with good info delivered in an easy to follow way.
автор: Ravi K•
Nice and systematic presentation of the contents help to gain the knowledge and develops a basic ideas of market and customer relations understanding.
автор: Samshir M•
It really amazed me in this coursera whole thing. It gives me a lot of learning about market research and consumer behavior. Well properly discussed.
автор: Ishika S•
Very informative and easy to understand. Thank you Shameek Sir for giving real life examples like Tiffany's to make the course even more interesting.
автор: Diego D•
Simple and exhaustive, this could be perfect for a entry level job in marketing, that needs to understand all the principals of the Marketing field.
автор: Gaurav D•
I am really thankful to Coursera for designing such an informative course and also thankful to Prof Shamik sir for explaining things very clearly.
автор: Oritsetsaye O•
excellent presentation of course full of technical details,but a lot more explanation will be helpful to those without a quantitative background
автор: Rohan S•
amazing course, i just started working as an analyst in a consulting firm and this really helped me. thanks shameek sir and IE business school
автор: Cibi K•
Simple words of explanation with day to day examples provides easier understanding to the learner. A good course for a beginner in this field.
автор: Abhishek S•
this course helped me in sharpen my knowledge as well as skills. also helped me learning of new skills and facts related to the market .
автор: Hồ H G•
I am very satisfied with this course. I have learned many aspects about market research and consumer behaviors. Many thanks to my teacher<3
автор: Dr.Madhuri G S•
The instructor made the session very interesting and with the help of example he makes us understand the concepts in marketing research
автор: Swagat R•
Well elaborated and put together. A good use of time and effort. It covers all the fundamental know hows of the subject pretty well
автор: Nikita K•
Excellent lectures that taught me a lot. Thank you coursera. Review reader, go for it. You will not regret enrolling for this one
автор: GAURAV T•
This Course was Short and precise in providing an overview of how consumer behavior is impacted and how market research is done.
автор: Jasmin H•
the information i acquired during this study would help me significantly in achieving the goals i have set for myself for 2020.
автор: Viktoria P•
Extreamly helpful when fist starting with marketing research, it gives solid uderstanding that I can countinue building upon.