In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those target individuals and will use a host of known and emerging tools and social networks to meaningfully reach them. As its name makes clear, this course will expand your content's impact and reach.
Этот курс входит в специализацию ''Специализация Контент-стратегия для профессионалов'
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Северо-Западный университет
Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.
Программа курса: что вы изучите
Utilizing Content Trends
Module 1 sets the stage by showing you how to utilize content trends to jump-start your organization's influence.
Social Networks and Digital Media
Module 2 shows you how to engage with multi-channel digital communities across all social media.
Interactivity and Gamification
Module 3 is all about enhancing your content with new interactivity tools and gamification.
Рецензии
- 5 stars62,69 %
- 4 stars25,90 %
- 3 stars8,80 %
- 2 stars1,55 %
- 1 star1,03 %
Лучшие отзывы о курсе CONTENT STRATEGY FOR PROFESSIONALS: EXPANDING YOUR CONTENT’S REACH
Great course, informative, relevant, easy to digest and applicable straight away.
I'm very pleased with all the courses in this series, lots of great information.
Build upon previous courses and provides new, practical, thought-provoking material. The course is well-organized.
This is the most informative so far. Lots of ideas and techniques for cost-effectively working with different popular social media platforms.
Специализация Контент-стратегия для профессионалов: общие сведения
Content Strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization’s strategic goals. In this Specialization, you’ll learn best practices from recognized industry and academic experts on how to create and implement engaging content across media platforms that the people you want to reach will really value.

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