Об этом курсе
4.8
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Рецензии: 1,233
Специализация

Курс 1 из 5 в программе

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Часов на завершение

Прибл. 14 часа на выполнение

Предполагаемая нагрузка: 4 weeks of study, 5-8 hours/week...
Доступные языки

Английский

Субтитры: Английский

Чему вы научитесь

  • Check

    Implement the fundamentals of color: visual, rhythm, and pattern in design

  • Check

    Learn the techniques of image making and create your own series of images

  • Check

    Typeset text and experiment with letter forms

  • Check

    Use scale, weight, direction, texture, and space in a composition

Приобретаемые навыки

CreativityGraphicsDesign TheoryColor Theory
Специализация

Курс 1 из 5 в программе

100% онлайн

100% онлайн

Начните сейчас и учитесь по собственному графику.
Гибкие сроки

Гибкие сроки

Назначьте сроки сдачи в соответствии со своим графиком.
Начальный уровень

Начальный уровень

Часов на завершение

Прибл. 14 часа на выполнение

Предполагаемая нагрузка: 4 weeks of study, 5-8 hours/week...
Доступные языки

Английский

Субтитры: Английский

Программа курса: что вы изучите

Неделя
1
Часов на завершение
6 ч. на завершение

Week 1: Fundamentals of Imagemaking

This week we are going to look at how images function in terms of conveying denotative and connotative messages, I'll show you a range of analog and digital imagemaking techniques and discuss how they work. In the first peer review assignment you'll create your own series of images, experimenting with formal techniques. Later, you'll have the opportunity to rework those images to enhance their ability to communicate an idea through connotation in an optional assignment: give it a try, it'll help you develop your communication skills as well as your formal skills!...
Reading
13 видео ((всего 57 мин.)), 4 материалов для самостоятельного изучения, 2 тестов
Video13 видео
Introduction to Imagemaking2мин
Denotative Imagemaking 14мин
Denotative Imagemaking 22мин
Techniques of Imagemaking 12мин
Techniques of Imagemaking 22мин
Techniques of Imagemaking 34мин
Process, Generation, Iteration4мин
Imagemaking Demo 1: Printing with an Object8мин
Imagemaking Demo 2: Duct Tape Prints5мин
Imagemaking Demo 3: Improvised "Light Table"4мин
Connotative Imagemaking 15мин
Connotative Imagemaking 24мин
Reading4 материала для самостоятельного изучения
Why study graphic design?6мин
About this course10мин
About the assignments10мин
Course Tools10мин
Неделя
2
Часов на завершение
5 ч. на завершение

Week 2: Fundamentals of Typography

This week we are going to look at typographic terminology and the basic rules for creating typography. I'll show you a range of tips and techniques for working with type, in both a functional and expressive manner, and you'll find out about the process involved in making and controlling typography. This week you'll complete a quiz to make sure you understand the language of typography–this is required. I also highly recommend you complete the two optional peer review assignments. In the first assignment you'll create your own typographic monogram, and you'll use that as a central element in designing a typographic business card in the second assignment. Give them a try, they are the place where you can demonstrate and apply your formal skills, and the place where you get to play with type!...
Reading
12 видео ((всего 53 мин.)), 3 тестов
Video12 видео
The Anatomy of Letters2мин
Words and Spacing2мин
Type Size: The Point System3мин
Typesetting Text4мин
Typefaces, Fonts and Type Families4мин
Typeface Categories4мин
Denotation in Type6мин
Connotation in Type9мин
Looking at Letterforms4мин
Experimenting with Letterforms5мин
Typographic Composition4мин
Quiz1 практическое упражнение
Typography20мин
Неделя
3
Часов на завершение
5 ч. на завершение

Week 3: Fundamentals of Shape and Color

This week we are going to look at how designers work with shape and color as their fundamental building blocks. You'll learn about visual contrast, color, rhythm and pattern in design. I'll be showing you the process involved in making an abstract design from shapes, and how to use that element to create a repeating pattern design. You'll be completing a quiz (required!) to make sure you understand how visual contrast and color work, and I also highly recommend you complete the two optional peer review assignments. In the first assignment you'll create your own simple and complex design motifs, and you'll use them as the central elements in designing a repeating pattern in the second assignment. The assignments are optional, but they are the place where you get to demonstrate and apply your formal skills, so well worth taking the extra time to complete!...
Reading
10 видео ((всего 52 мин.)), 3 тестов
Video10 видео
Graphic Shapes2мин
Visual Contrast5мин
Marks, Icons, and Symbols3мин
Negative/Positive, Figure/Ground8мин
Working with Color5мин
The Color Wheel4мин
Mixing Color: Paint, Print and Screen6мин
Rhythm and Pattern 14мин
Rhythm and Pattern 28мин
Quiz1 практическое упражнение
Shape and Color20мин
Неделя
4
Часов на завершение
8 ч. на завершение

Week 4: Fundamentals of Composition

This week we are going to look at how designers work with visual contrasts, cropping, hierarchy and direction in single images and complex compositions. You'll find out how to control and use scale, weight, direction, texture, and space in a composition, and how to compose work that ranges from the complex to the minimal. In the first peer review assignment you'll create your own abstract compositions that demonstrate your knowledge and control of visual contrast. In the final optional assignment, you can use all your skills from the entire course to create experimental compositions in the form of a poster for a mythical band. This last project is optional, but I strongly suggest you try it out, it'll let you grow and apply your design knowledge and really enjoy and express yourself in your design work! ...
Reading
11 видео ((всего 70 мин.)), 6 материалов для самостоятельного изучения, 3 тестов
Video11 видео
Principles of Composition7мин
Visual Contrasts6мин
Single Contrasts2мин
Multiple Contrasts9мин
Type Contrasts4мин
Image Contrasts6мин
Composition in a Single Image5мин
Cropping and Hierarchy9мин
Composition in Context14мин
Conclusion1мин
Reading6 материала для самостоятельного изучения
What's next?5мин
About this section3мин
Choosing a design program6мин
Building your portfolio4мин
Design portfolio tips4мин
Writing your artist statement3мин
4.8
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Формирование карьерного пути

50%

начал новую карьеру, пройдя эти курсы
Карьерные преимущества

39%

получил значимые преимущества в карьере благодаря этому курсу

Лучшие рецензии

автор: ARApr 18th 2016

very good introductory course. i enjoyed the assignments, they are not overwhelming, easy to start, and the optional ones offer great opportunity to dig little deeper into graphic design fundamentals.

автор: CSMay 10th 2018

An ok course for beginners. A bit too basic for someone who has already had experience in design, but is great anyway cause it breaks things back down to the simplest parts to help you remember roots.

Преподаватель

Avatar

Michael Worthington

Faculty, Program in Graphic Design
School of Art

О California Institute of the Arts

CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions. ...

О специализации ''Graphic Design'

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design....
Graphic Design

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