About this course: This course is the first in a series on starting a business. Though new venture creation is the focus of the specialization, this course is important for everyone.To create a successful business it is not only about what you do (technical execution), it is also about how you think. This course provides learners with insights to re-frame their thinking in order to maximize their chances for success. So what can a learner expect to gain from this course? At the end of this course a learner: 1.) will be able to argue effectively against all of the reasons for not starting their business (or reaching some goal); 2.) will be able to operate effectively within the new framework or model for starting a business (or any new endeavor), thus increasing their chances for success; and 3.) will be able to make the initial business startup decisions of what type of business to start, and what type of business owner to be. Having an entrepreneurial mindset is critical to being successful as an entrepreneur. An entrepreneurial mindset stands alone in terms of its importance. No other attribute, personality, inherent entrepreneurial proclivities, training, or demographic profile is common to all successful entrepreneurs whether Warren Buffet, Steve Jobs, or the neighborhood florist or grocer. The course provides learners with an understanding of the attributes and perspectives of an entrepreneurial mindset, and the process to acquire one. We suggest that learners bring an open mind and be willing to thoroughly explore the nascent business ventures they have been carrying with them.The course introduces concepts that enables a person to start a trans-formative process in the way they think generally, and in the way they think about business specifically. This new way of thinking has the potential to positively impact not only them, but their family, and community.
Who is this class for: This course is designed for those that have been contemplating starting a business and haven't taken action yet, and also for those that have committed to action but need guidance in where to begin. It is an inclusive course that is applicable to all new business ventures regardless of industry or required resources (financial, talent, etc.).
Taught by: Forrest S. Carter, Associate Professor, Faculty Director of Institute of Entrepreneurship and Innovation
Marketing
Taught by: Ken Szymusiak, Managing Director, Burgess Institute for Entrepreneurship & Innovation
Broad College of Business
Taught by: David Wheeler, Creative Research Faculty, The Hub for Innovation
Media and Information
| Basic Info |
Course 1 of 6 in the
How to Start Your Own Business Specialization.
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| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
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| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
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| Earn a shareable Course Certificate | Not available | Available |
Really deals with the basics. Without which, the rest seems almost pointless - sort out your mindset and free yourself to be and do exactly what you want. The course made me look at myself and how I was the one holding me back. Highly recommend it.
GOOD COURSE!
Very good way to shift your mindset and show you that its really possible to start your own business
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This course give you a clear idea of whta do you need to build a start up.