Об этом курсе
4.4
Оценки: 795
Рецензии: 236
We make thousands of decisions every day. Do I cross the road now, or wait for the oncoming truck to pass? Should I eat fries or a salad for lunch? How much should I tip the cab driver? We usually make these decisions with almost no thought, using what psychologists call “heuristics” – rules of thumb that enable us to navigate our lives. Without these mental shortcuts, we would be paralyzed by the multitude of daily choices. But in certain circumstances, these shortcuts lead to predictable errors – predictable, that is, if we know what to watch out for. Did you know, for example, that we are naturally biased towards selling investments that are doing well for us, but holding on to those that are doing poorly? Or that we often select sub-optimal insurance payment plans, and routinely purchase insurance that we don’t even need? And why do so many of us fail to enroll in our employer’s corporate retirement plans, even when the employer offers to match our contributions? Behavioral finance is the study of these and dozens of other financial decision-making errors that can be avoided, if we are familiar with the biases that cause them. In this course, we examine these predictable errors, and discover where we are most susceptible to them. This course is intended to guide participants towards better financial choices. Learn how to improve your spending, saving, and investing decisions for the future....
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Только онлайн-курсы

Начните сейчас и учитесь по собственному графику.
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Approx. 8 hours to complete

Предполагаемая нагрузка: 5 hours/week...
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English

Субтитры: English, Portuguese (Brazilian)...

Приобретаемые навыки

Decision-MakingBehavioral FinanceCognitive BiasBehavioral Economics
Globe

Только онлайн-курсы

Начните сейчас и учитесь по собственному графику.
Calendar

Гибкие сроки

Назначьте сроки сдачи в соответствии со своим графиком.
Clock

Approx. 8 hours to complete

Предполагаемая нагрузка: 5 hours/week...
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English

Субтитры: English, Portuguese (Brazilian)...

Программа курса: что вы изучите

Week
1
Clock
1 ч. на завершение

Week 1

Welcome to the course! In this first week, we'll look at the classical economic model of consumer choice, which assumes that all of the decisions that we make are sensible, or “rational.” Once we have examined the underlying theory of how people should behave (especially around financial decisions), we will move on to examine how people do behave. We will focus in particular on situations in which we are most inclined to make decisions that appear to defy rational choice axioms. ...
Reading
5 видео (всего 23 мин.), 4 материалов для самостоятельного изучения, 1 тест
Video5 видео
Introduction to Classical Economics1мин
Utility of Money6мин
Omission Bias Case Study2мин
Expected Utility vs Prospect Theory9мин
Reading4 материала для самостоятельного изучения
Course Overview10мин
Utility of Money10мин
Omission Bias10мин
Answer Choice Explanations and Correct Answers for Week 1 Quiz10мин
Quiz1 практическое упражнение
Week 1 Quiz24мин
Week
2
Clock
3 ч. на завершение

Week 2

Welcome to the second week. In this session, we will discover how our minds are inclined to distort probabilities, and either underestimate or overestimate the likelihood of certain outcomes. We’ll also learn about “heuristic-driven bias”: the tendency to use rules of thumb that simplify the process of making decisions, but can also lead to predictable errors. These biases negatively affect our decision-making far more than we might expect; especially when the outcome of the decision has great significance for us. ...
Reading
8 видео (всего 63 мин.), 6 материалов для самостоятельного изучения, 1 тест
Video8 видео
Probability Weighting4мин
Relative Probabilities1мин
The Availability Heuristic10мин
Mental Accounting and Expenditures7мин
Loss Aversion8мин
Belief Perseverance and Confirmation Bias9мин
Case Study: Belief Perseverance4мин
Reading6 материала для самостоятельного изучения
Problems with Probability10мин
Probability Weighting10мин
The Availability Heuristic10мин
Framing10мин
Representativeness10мин
Overconfidence10мин
Quiz1 практическое упражнение
Week 2 Quiz28мин
Week
3
Clock
1 ч. на завершение

Week 3

In the final week of the course, we will see multiple examples of how mental heuristics can lead us to make predictably sub-optimal financial decisions, both individually and across the entire financial markets. We will also discuss the many ways in which you can now improve your financial decision-making because of your deeper understanding of the innate biases that have tripped you up in the past!...
Reading
2 видео (всего 8 мин.), 2 материалов для самостоятельного изучения, 1 тест
Video2 видео
Benefits of Saving Early6мин
Reading2 материала для самостоятельного изучения
Money Management10мин
Market Bubbles & Crashes10мин
Quiz1 практическое упражнение
Week 3 Quiz26мин
4.4
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Briefcase

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получил значимые преимущества в карьере благодаря этому курсу

Лучшие рецензии

автор: AMAug 16th 2017

Great course! It allows to understand the twisted logic that run in our heads. Helps to establish the balance between probabilistic truth and illusions that infect our decision-making. Thanks a lot!

автор: MDAug 21st 2017

Insightfull short course on psychological background on investing. Recommend this course for any investment professional or amateur to learn about the most common pitfalls in investing

Преподаватель

Emma Rasiel

Associate Chair and Professor
Economics

О Duke University

Duke University has about 13,000 undergraduate and graduate students and a world-class faculty helping to expand the frontiers of knowledge. The university has a strong commitment to applying knowledge in service to society, both near its North Carolina campus and around the world....

Часто задаваемые вопросы

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

  • No. Completion of a Coursera course does not earn you academic credit from Duke; therefore, Duke is not able to provide you with a university transcript. However, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

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