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Вернуться к Digital Marketing Analytics in Practice

Отзывы учащихся о курсе Digital Marketing Analytics in Practice от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 2,904
Рецензии: 626

О курсе

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Students will learn to identify the web analytic tool right for their specific needs; understand valid and reliable ways to collect, analyze, and visualize data from the web; and utilize data in decision making for agencies, organizations or clients. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Лучшие рецензии

7 авг. 2020 г.

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

31 авг. 2020 г.

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

Фильтр по:

476–500 из 611 отзывов о курсе Digital Marketing Analytics in Practice

автор: Gilles M

29 февр. 2016 г.

Great course. One drawback: exercises are not oriented towards actions


1 июля 2020 г.

Very good course but a little bit repetitve with the previous course.

автор: Victor N B

18 мая 2020 г.

I think it helped me a lot, but not "in practice" as I was expecting.

автор: Melissa D

10 апр. 2017 г.

Great course, with really good information. Instructor is excellent.

автор: Alejandro M

20 мар. 2017 г.

Excellent Course, but is not for beginners.

Excellent Professor too.

автор: Cristóbal O E

11 янв. 2017 г.

Excellent course for Marketing professionals as well as for novices

автор: Juan S D

3 мар. 2016 г.

Mejor que el anterior, es posible interactuar más con lo aprendido.

автор: Jey G

29 июня 2020 г.

Really good concepts but th course does not have much practice.

автор: Diego M

6 дек. 2019 г.

Some content is outdated in Week 4. For the rest, great course!

автор: Sangeetha

24 сент. 2016 г.

Good, however the instructor videos could be better in content.

автор: Sumair N B

16 окт. 2019 г.

The course gives us a good understanding of analytical tools.

автор: Mari

1 мар. 2017 г.

Great use of information that can be put to use immediately!!

автор: Eugenia D

4 янв. 2016 г.

It is quite basic but gives a nice overview of the subject.

автор: 于若颖

10 мая 2018 г.

This course really helped me to improve my working methods

автор: Luis A V V

15 апр. 2020 г.

I love the videos and explanation of each module.

автор: Ignacio C

27 авг. 2020 г.

Really good information and it is well presented

автор: ARYAN S

16 апр. 2020 г.

Very good and useful detail explain the topic

автор: Nacer F S

13 авг. 2017 г.

Its a great course well explained, thank you

автор: Jean S

11 июня 2020 г.

It could have more tools shown for practice

автор: NATALIA

3 февр. 2016 г.

Module 1 is good. will see and rate later

автор: Renaud

25 сент. 2017 г.

I would have appreciated practicing more

автор: asri p

12 нояб. 2019 г.

Great course and very inspiring content

автор: Karthicvijay B

31 мар. 2020 г.

Easy to follow and gave good insights.

автор: eva g

9 мая 2017 г.

Expecting study cases. Too theoretical

автор: Bhargava S K D V

30 авг. 2019 г.

Interesting course material. Cheers!