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Вернуться к Design-Led Strategy: Design thinking for business strategy and entrepreneurship

Отзывы учащихся о курсе Design-Led Strategy: Design thinking for business strategy and entrepreneurship от партнера Сиднейский университет

Оценки: 927

О курсе

This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments. The problem this course helps address is the constant pressure managers face to be innovative and introduce novel products and services for their customers. However, many creative ideas get ‘stuck’ in the boardroom or are subject to intra-organizational tensions or group think. This course provides methodologies to break through these challenges. We build on the widely known concept of design thinking but update it and apply it to advance business strategy and entrepreneurship. Over five weeks you will learn what ‘design strategy’ is, how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce breakthrough ideas. We will also provide an exclusive, deep-dive into the practical application and impact of these strategies in one of Australia’s newest, most innovative financial institutions, UBank, and the global re-insurance giant, Swiss Re. Through conversations with their Senior Executive Leadership Teams, including UBank’s CEO, we will explore how they have embedded innovation through design thinking. By the end of this course, you will have a set of tools to inform product design and development for your own start-up, or to extend the product roadmap of an established organization....

Лучшие рецензии


19 авг. 2019 г.

This was very interesting and detailed oriented learning experience, giving insights towards the overall design leg strategy and components of creating a design led customer driven value proposition.


17 сент. 2021 г.

The course material was well packed and perfectly delivered. You would feel like is classroom-based. I think customer journey mapping should be included. Overall it was interesting and insightful.

Фильтр по:

126–150 из 249 отзывов о курсе Design-Led Strategy: Design thinking for business strategy and entrepreneurship

автор: Ganesh H D o M

6 мар. 2021 г.

Best course offered by University of sydney

автор: Christian A

23 мая 2019 г.

I really learned what I expected to learn.

автор: Nutthakarn S

10 февр. 2019 г.

Course is very clearly, easy to understand

автор: Sanjay M

19 июня 2020 г.

A very detailed step into Design Thinking

автор: Wim V

19 мая 2020 г.

Very well structured course, interactive!

автор: Anoop D

28 июня 2020 г.

all modules are described efficiently

автор: Giuseppe L

7 апр. 2019 г.

A very well done course! Recommended.

автор: NESIMA S

4 нояб. 2019 г.

very nice course, than you coursera


3 июня 2020 г.

That was really amazing training

автор: matthew h

22 авг. 2018 г.

A good introduction to this field

автор: Frank C

18 сент. 2022 г.

Muy bueno, excelente y práctico

автор: Nese

30 июня 2020 г.

It was a great jorney, thank you

автор: Homero G F N

15 июля 2019 г.

Very good content and structured

автор: Luis C

10 янв. 2022 г.

Great course! Really insightful

автор: Amarjeet S S

11 июня 2020 г.

Great learning and information.

автор: Fady I

11 сент. 2019 г.

Great one, totally recommended.

автор: NEERAJ K D

12 сент. 2022 г.

so advantages for students...

автор: Julie

23 июня 2021 г.

Practical - good case studies

автор: Rexie A

15 янв. 2021 г.

Very helpful and informative.

автор: Samuel O A

5 дек. 2022 г.

This is an excellent course

автор: Astrofil H M

13 июля 2021 г.

I've learned a lot! Thanks!

автор: RAHUL B

23 дек. 2021 г.

great for upgrading skills

автор: Ravi S J

5 апр. 2021 г.

Nice course for beginners.

автор: Eber S

3 июля 2018 г.

A very interesting course!

автор: Bayron M

6 окт. 2020 г.

Amazing course, loved it!