Об этом курсе: The Capstone Project will let you demonstrate all that you have learned throughout the Content Strategy Specialization. It is an exciting learning experience that takes you through developing an effective Content Strategy package to meaningfully understand its scope and impact. The Capstone is centered on a fictional web startup, Wish I Was There, which aims to be the go-to travel guide for anywhere in the world using recommendations crowdsourced from local experts. While it is not a real company, the assignment you are asked to complete is similar to the work you would do in the real-world. By the time you’ve finished developing your response to this case, you will see how it directly relates to what confronts you in your own work. For the Capstone assignment, assume you have been selected to develop a Content Strategy for the section of Wish I Was There’s website for the region, people and culture where you live and work. You will need to create a visual mock-up of a webpage that appeals to the audiences you want to reach as well as a comprehensive plan to engage with them.
I loved the capstone project. Since I am still preparing to become a Content Strategist and did not have any actual project work to show people, it gave me an opportunity to showcase what I have to offer. Also, as an Instructional Designer, I believe that, ”Doing is the one of the best ways of learning" and after completing all the courses in this certification, a hands-on experience is what I needed to feel confident of my knowledge of the subject and skill.
The best part was how the project was designed to be unique for everyone and yet had a consistent brief and background. Everyone designed their strategy and the web page for a particular geography, which made it unique but with the same brief in mind, which helped maintain a consistent style and approach. Peer reviewing other's work was also a greta way to learn.
Thanking You
Saradwati Chatterjee