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Вернуться к Business Intelligence and Competitive Analysis

Отзывы учащихся о курсе Business Intelligence and Competitive Analysis от партнера Ратгерский университет штата Нью-Джерси

Оценки: 168

О курсе

By the end of 2019, it is clear that American Airlines (AAL), the world’s largest airline group and a SP500 company, is in trouble. With the growth rate of its stock price ranked at the bottom of all major US airlines and going in the opposite direction from the SP500 index, AAL needs to find out what is going on, and how to turn the company and its stock price around. Addressing the challenge faced by AAL may well be a large-scale management consulting project. To start, business intelligence and competitive analysis (or competitive intelligence for short) is required to discover the problems and opportunities for the company which lay the foundation for the turning-around strategies. In this course, you will gain the knowledge and skills to combine data, analytics models and visualization tools for effective and efficient competitive intelligence. Upon completion of the course, you should be able to conduct competitive intelligence on companies of your choice as a management consultant. Note: To gain hands-on experiences in competitive intelligence via data analytics, you need to get into action. To this end, this course utilizes an external website (free) for you to practice the skills learned....

Лучшие рецензии


21 сент. 2020 г.

It was an excellent Course. We all can have the data and different ratios from System and logs. But This course is a guideline on how to use it. Which ratios are more important to focus on.


10 мая 2021 г.

Decent course for those who wanted to learn the competitive analysis between companies and industries across various countries.

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26–35 из 35 отзывов о курсе Business Intelligence and Competitive Analysis


4 мар. 2022 г.

I have learned a lot in this course about looking for particular data and how to analyze the same. This course provides the required perspective to analyze varous company data.

автор: Abhay J

25 мар. 2022 г.

great way to demonstrate busienss intelligena analysis

автор: Gandhali I H

22 нояб. 2020 г.

The course had extensive set of assignments !

автор: Angello F G F

19 апр. 2021 г.

Doesn't really explain how to analyze the data, just teaches you how to use old-fashioned online software. Would be really nice if the teacher has had explained deeply what the Inventory turnover, cash cycle, and other indicators affects different industries and what to plan after that in order to improve the As-Is panorama

автор: Shrikant P

2 июля 2020 г.

Not satisfied

автор: Chow K M

16 авг. 2021 г.

At the end of the day, the course is a series of videos of case study followed by assignments using the same website. The assignments are peer-reviewed so if you get peers who do not read the instructions, you get marks that do not make sense. And there is no feedback where the learner has gone wrong. Feedback is the most important, if not the most important, source of learning, and this is seriously lacking.

автор: Sumit L

30 мар. 2021 г.

Course could have been better if more explanation was made into the topics rather than just graphs, website for which is not that good

автор: Eduardo A R

22 дек. 2020 г.

Utiliza un programa muy especifico que no suele ser usado en ningún lugar

автор: Connor W

24 мая 2021 г.

Loved the specialization as a whole, but this course just felt tedious and too in depth on the tool which I felt was relatively limited.

автор: JUAN G

29 нояб. 2020 г.

The same information and website of other cousrses from the same author.