About this course: The capstone project will give you opportunities to demonstrate your competence in the learning objectives for this Specialization. For the project, you’ll use formal, written methods and more casual visual and audio methods of communication to demonstrate your ability to use language appropriate for different business contexts. The goal of this course is to demonstrate competence in writing and presenting a plan using skills and language appropriate for business. Course Learning Objectives • Use appropriate vocabulary to write a mini business plan • Communicate a business plan orally in an organized and engaging presentation
Created by: University of Washington
Taught by: Richard Moore, Extension Lecturer, International & English Language Programs
UW Educational Outreach
Taught by: Daphne Mackey, Extension Lecturer, International & English Language Programs
UW Educational Outreach
| Basic Info |
Course 5 of 5 in the
Business English Communication Skills Specialization.
|
| Level | Intermediate |
| Commitment | 7 weeks of study, 3-5 hours/week |
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
Syllabus
WEEK 1
Week 1: Introduction to Capstone Project
In Week 1, we will review some of the content from previous Business English courses. We will also introduce what you need to do to finish the Capstone project.
2 videos, 4 readings, 1 practice quiz
WEEK 2
Week 2: Describing Company and Product or Service
In Week 2, you will review how to describe a product or service, how to introduce yourself in networking, and complete a peer review assignment.
10 videos, 1 reading, 1 practice quiz
Graded: Your Networking Introduction
WEEK 3
Week 3: Business Plans
In Week 3, we will review business plans and then introduce you to the concept of a mini-business plan for your final project.
4 videos, 3 readings
Graded: Milestone 3: Presentation Slides
WEEK 4
Week 4: Marketing Ideas
In Week 4, you will go over marketing ideas financial vocabulary, and review lectures on making presentations.
10 videos, 2 readings
WEEK 5
Week 5: Being Persuasive
In Week 5, we will review lectures on being persuasive and you will complete a rough raft of your mini business plan.
10 videos, 1 reading
Graded: Milestone 5: First Draft of Your Mini Business Plan
WEEK 6
Week 6: Short Pitch and Rough Presentation
In Week 6, you will get an introduction to making short pitches and presentations and then review examples before making your first practice pitch. You will also be given a chance to review past lectures on presentations.
8 videos, 2 readings
Graded: Rough Presentation
WEEK 7
Week 7: Final Mini Business Plan and Presentation
In your final week of Capstone, you will polish your final mini business plan and presentation. You will review and be reviewed by your colleagues for your certificate.
2 videos, 1 reading
Graded: Milestone 7: Final Mini Business Plan and Presentation
FAQs
How It Works
Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
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Creators
University of Washington
Founded in 1861, the University of Washington is one of the oldest state-supported institutions of higher education on the West Coast and is one of the preeminent research universities in the world.
Pricing
| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
| Receive a final grade | Not available | Available |
| Earn a shareable Course Certificate | Not available | Available |
Ratings and Reviews
Spontaneously: Great experience !
THANKS FOR THIS COURSE!!!
One of the greatest specializations on this platform, 5 stars :)
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I would like to share my experience about this specialization with you, because I really feel that I improved a lot after take all these courses offered and receive this specialization certificate. If you are looking to take a next level in your career I recommend you to take these courses I don't think you will ever regret that.