Apr 20, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
Apr 14, 2020
well researched and well compiled topics.\n\nI would like to suggest some case studies of other continents too, as its a course with global audience.\n\nThank you Nader and the team for your efforts.
автор: Neetu V•
Jul 24, 2020
This course is very competitive and compiles all important information of Brand Management will give you comprise learning to build a brand. Loved this course looking forward to learn advanced course on the same topic
автор: HARSHITA K•
May 24, 2020
Course was overall excellent and the concepts delivered by Mr.Nadar was very clear and easy to understand.Assignment and Quiz developed to learn effectively help in making concepts more clear.
автор: KISHORI N•
May 12, 2020
It was the great experience taking up this course, very much informative and got a good insight how the brand is managed and ran. Got to know the key aspects to be kept in mind while managing the brand and business.
May 11, 2020
This is a great course for everyone irrespective of whether you are an amateur or a professional. This course helps you to look at management and marketing through a different angle rather than the conventional one.
автор: Alejandra R•
Apr 30, 2020
Professor Tavassoli was absolutely amazing! Very knowable, but mostly I appreciate the way the presented each of the concepts; very clear and easy to understand. I am looking forward to learning even more from him.
автор: Sarra A•
Apr 25, 2020
I took great pleasure in studying this course which was very captivating and rich. the professor used many examples of business from the professional world which made the course even more instructive and enriching.
автор: Sherry V G•
Apr 15, 2020
It was a very informative course on Brand Management. Explained all lectures with sufficient real world examples. Had a lot of interviews with company heads which gave us more insights about their brand management.
автор: Rohan A•
Apr 13, 2020
The best part about Coursera is its flexibility. i have personally learnt a lot from this particular course and has added some good values to my knowledge. this will surely help me in future for my corporate work.
автор: AJAY E•
Jun 26, 2019
Prof. Nader Tavassoli got an excellent style of teaching. I am very impressed. This is one of the best of the MOOC'S i have gone so far. It seems as if i am present physically in class. Thank you so much professor.
автор: Diego D•
Jul 19, 2020
Fantastic! This MOOC is complete and perfectly explained. I liked the way multiple present cases were shown as examples. I'd definitely recommend this course to everybody interested in brands and brand management.
автор: Mariano P R•
May 22, 2020
Great and useful course, the examples are perfect and the tools about marketing and very helpful. I just feel more motivate it to develop the brand image in my own company and feel more confident to lead my team
автор: Sade B•
May 23, 2020
This course was Amazing. I have learned so many different avenues and ways of how to define and look at brands. The instructor was great and very detailed. The information was very relatable and understandable.
автор: Rita A•
Aug 17, 2018
Very good content and professionals. Good for communcation students who want to learn more about Marketing. Good for Marketing student who want to have a different and more real perspective of Brand Management.
автор: RAJ F•
Mar 31, 2020
It helped me understand Brand Management in the real sense and how the customer experience and its journey is what matters, was very crucial to learn along with those great examples and an awesome explanation.
автор: Fahmid S H•
Jun 13, 2020
I think it is the best online course on brand management. It is very much simple and organized. I am not a business graduate but I understood every bit of it. A BIG THANKS TO MR. NADER! U ARE SIMPLY AWESOME!
автор: Forum V•
May 22, 2020
Thoroughly enjoyed every bit of this course. Prof. Tavassoli, the simplicity and finesse with which you have exaplained complex concepts is amazing. The learnings and applications are very relevant and apt!
автор: Samhita S•
Apr 20, 2020
I had a wonderful experience learning about aligning your business, Brand and Behaviour through this course. Really enjoyed Professor Tavassoli's way of teaching and felt super connected through this MOOC!
автор: Alejandra G M•
May 31, 2020
It was a revealing experience, as a hospitality professional it can be very helpful and provide ideas on better ways to create experiences, improve consumer's journeys and even explore other career paths.
автор: sahil a•
May 27, 2020
The examples, Peer graded assignments and also the interviews with different corporate leaders was overall a great experience. Special thanks to Prof. Nader Tavassoli for making it so simple to understand
автор: Tuhinsuvra D•
May 25, 2020
This was a fantastic course with tonnes of examples, lot of interesting topics and beautiful explanation. This course also helped me to understand the importance of aligning business, brand and behavior.
автор: Aura M A•
Jun 16, 2020
This course has been one of the best decisions that I've ever done. The amount of information delivered, topics, interviews and examples were great and beyond to my expectations. 100% super recommended.
автор: Chinweike O•
Jan 28, 2019
This course is an eye opener as to the mistakes most corporations make with regards aligning their business, brand and behavior. My sincere gratitude to Prof Nader Travassoli for putting this together.
автор: Megan P•
Aug 03, 2020
I will never forget that coat hanger, & all the valuable lessons on Brand Management that I've learnt. The instructor explains each concept beautifully with examples. I absolutely loved this course!
автор: Gokce T•
Jun 09, 2020
excellent professor to start with. His lectures, the interviews he provided, his assignments were so on point - i am done knowing that i got so much more than just reading a book about this topic.
автор: Harnoor S S•
Apr 03, 2020
Very Interesting and fun course and great explanation by the instructor. Just the interview videos were a bit too many and too long which could be reduced.
Overall had a great time doing this course.