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Вернуться к Усовершенствованная конкурентоспособная стратегия

Отзывы учащихся о курсе Усовершенствованная конкурентоспособная стратегия от партнера Мюнхенский университет Людвига-Максимилиана (LMU)

4.7
stars
Оценки: 552
Рецензии: 113

О курсе

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Лучшие рецензии

AA

Feb 12, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

AD

Jul 01, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

Фильтр по:

26–50 из 112 отзывов о курсе Усовершенствованная конкурентоспособная стратегия

автор: Miguel L

Mar 10, 2016

Absolutely useful! They make it so easy to understand and probably the best MOOC I´d ever apply for

автор: Zong, F

Nov 22, 2015

Awesome course! I learned a lot through this journey. Thanks very much for providing this course.

автор: Istvan R

Sep 28, 2015

This course is not only well structured, but truly enjoyable with the various outdoor background

автор: Maxim S

Oct 12, 2015

Valuable sequel to course Competitive Strategy by the same author. Interesting and informative.

автор: Farid H

Jun 22, 2017

Very good with really nice examples - helped me greatly during my consulting interviews

автор: Daniela G d S

Apr 23, 2017

Was a really good course which provided me useful knowledge for my postgraduate course.

автор: Lynn O

Feb 23, 2019

Great extension of the Competitive Strategy Course; looking forward to the next class.

автор: Guy G

Apr 10, 2017

Excellent, educational and witty lectures! One of the best classes on Coursera.

автор: HARIES S

Jul 21, 2017

THANK YOU FOR THE BEST COURSE FROM COURSERA. ADVANCED COMPETITIVE STRATEGY

автор: Franki k

Apr 30, 2016

excellent and some hint of humour in an otherwise rather arid topic!

thanks

автор: Benigno C S

Sep 04, 2017

learned a lot! very useful if you're making critical business decisions!

автор: Oleksandr B

Aug 14, 2015

It's a very good course, with fabolous material, examples and style

автор: FERNANDO E

May 30, 2017

VERY GOOD LESSONS AND EFFORT TO PUT THIS AVAILABLE FOR EVERYONE!!!

автор: Connor M

Dec 13, 2019

Great course, a bit more realistic than Competitive Strategy.

автор: Rafael M G

Jan 06, 2017

Excellent course, an excellent professor!!!!, Many thanks!!!

автор: Luis A

Feb 19, 2017

Easy to follow, good content and comprehensive explanations

автор: Alexandr

Dec 19, 2016

A nice course for the opics concluded from the base course.

автор: Jonathan R T

Dec 09, 2016

Excellent course, professor tobias teachs so good!

автор: Naveed A

Nov 16, 2015

Good course, Hope we had a certification for this.

автор: Tomer

Aug 11, 2015

5 stars! Great University !! Enjoyed and learned!

автор: Elke R

Sep 06, 2015

it was great learning such interesting issues

автор: Jinder

Feb 24, 2018

One of my favourite lecturers on Coursera!

автор: Luis R A

Mar 07, 2017

Great Course and the professor is great!

автор: ADITYA M

Mar 04, 2018

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автор: Dilan N

Jul 30, 2019

Content will help my day to day work.