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“集合”
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Курс: What’s Your Big Idea?. Чтобы вернуться, нажмите
здесь
.
Think About Your Big Idea
The Unexpected
Incongruities
Process Need
Industry and Market Structures
Demographics, Changes in Perception, and New Knowledge
Desh Deshpande: Introduction, Big Idea, and Advice to Himself
Jud Bowman: Introduction, Entrepreneurial Traits, and Challenges
Listen to Your Customers
The Importance of the Listening Phase
The Purpose of a Business
Setting Up Customer Meetings
Running Customer Meetings
Your Total Product
Listening to Suppliers
Conclusion
Jud Bowman: Cold-calling and Listening for a Customer's Problem
Desh Deshpande: Talking to Customers
Shazi Visram: Introduction and Listening to Customers
Plan Your Strategy
What is Strategy?
Porter's Five Forces
Bargaining Power of Buyers, Supplier Substitutes, and Rivalry
Conducting a SWOT Analysis
Strategic Positioning
Conclusion
Jud Bowman: Risk-Taking Behavior
Desh Deshpande: Planning Cascade Communications
Shazi Visram: Advice to Her Younger Self
Clarify Your Big Idea
Creating Fit & a Business Model
Introducing the Business Model Canvas
Customer Segments
Channels
Revenue Streams
Key Partnerships
Your Elevator Pitch
Conclusion
Jud Bowman: Avoiding Crisis Mode
Desh Deshpande: What is a Successful Elevator Pitch?
Shazi Visram: Control in Her Venture
Support Your Big Idea
Support is More Than Financing
Building Your Foundation and Beyond
Funding: For-Profits
How Much?
Conclusion
Jud Bowman: Control in His Ventures
Desh Deshpande: Solving Problems with Processes
Desh Deshpande and Jud Bowman: Assembling Teams
Shazi Visram: Disciplines to Avoid Crisis Mode
Iterate Your Big Idea
A Metaphor for the Entrepreneurial Life
The Entrepreneurial Lifecycle
MVP
Testing + Pivoting
Navigating Growth
Conclusion and What's Your Big Idea?
Jud Bowman: Control in His Ventures
Desh Deshpande: Constant Reinvention and Evaluating Decisions
Shazi Visram: A Hurdle
How to Change Privacy Settings on YouTube
How to Upload Videos to YouTube
How to Upload Video to Vimeo
Very Good Project: 18 pts
Good Project: 13 points
Insufficient Project: 3 points
Mark Katz: Pitching Challenges in the Arts
Alice Ammerman: Pitching Challenges in Food Systems
Jim Johnson: Pitching Aging & Demographic Changes
Matthew Rascoff: Pitching Problems in Higher Education
Steve Malik: Pitching Problems in Healthcare
Nancy Morrow Howell: Pitching Changes in Employment with Aging
Michael Sherraden: Pitching Universal Identification
Jeff Gordon: Pitching Problems in Childhood Undernutrition
Marcus Raichle: Challenges in Brain Development