Coursera
  • Обзор
  • Самые популярные курсы
  • Войти
  • Присоединиться бесплатно
    Coursera

    Справочник

    Искать:
    Master's Degrees
    MasterTracks™
    Professional Certificates
    Specializations
    Courses
    Partners
    Instructors
    Languages
    Topics
    Videos
    Queries
    Collections
    Course Reviews

    Videos

    Курс: Advertising and Society. Чтобы вернуться, нажмите здесь.
    • 1.1 What Is Advertising?
    • 1.2 A Brief History of Advertising in America
    • 1.3 Media and Advertising
    • 1.4 About the Hartman Center at Duke University
    • 1.5 About the Advertising Educational Foundation
    • 2.1 Subliminal Advertising
    • 2.2 Public Perception of the Advertising Profession
    • 2.3 Ethics and Advertsing
    • 3.1 How Ads Mean What They Do to Us
    • 3.2 Interpreting TV Commercials
    • 3.3 Thinking about Interpretation
    • 4.1 How Do Ads Get Made?
    • 4.2 Creativity Case Study
    • 4.3 The Role of Research in Advertising
    • 5.1 Gender Representations in Ads - Part 1
    • 5.2 Gender Representations in Ads - Part 2
    • 5.3 Depictions of Gender in Mad Men
    • 6.1 Does Sex Sell? - Part 1
    • 6.2 Does Sex Sell? - Part 2
    • 6.3 Niche Marketing: Gay Consumers
    • 7.1 What's the Future of Advertising? - Part 1
    • 7.2 What's the Future of Advertising? - Part 2
    • 7.3 What's the Future of Advertising? - Part 3