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    Курс: Account Management & Sales Force Design. Чтобы вернуться, нажмите здесь.
    • Overview of Specialization - Sales Operations & Management
    • Instructor Introductions and Orientation to Sales Specialization
    • History of Sales - Part 1
    • History of Sales - Part 2
    • History of Sales - Part 3
    • History of Sales - Part 4
    • History of Sales - Part 5
    • Q&A - Week 1
    • Introduction to Account Management & Sales Force Design
    • Strategic Plans
    • Porter's 5-Forces Model
    • Applying Porter's 5-Forces Model
    • Q&A - Week 2
    • Introduction - Week 3
    • Evolution of Sales
    • Sales Managers Jobs
    • What Does a Sales Manager Do?
    • Life of a Sales Manager
    • Skills You Need
    • Emerging Trends and Challenges
    • Pharmaceutical Sales Overview
    • Interview - Lee Hardesty from AstraZeneca
    • Summary - Week 3
    • Q&A - Week 3
    • Introduction - Week 4
    • Inside Vs. Outside Sales
    • Buying Centers
    • What is a Sale?
    • Marketing Vs. Sales
    • Personal Sales
    • Personal Selling
    • Personal Selling Process
    • Sales Satisfaction-Dissatisfaction
    • Interview - Scott Wilkie from PwC
    • Summary - Week 4
    • Q&A - Week 4